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| EMA Expands Global Reach Through Alliance With Hydrasight
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Agreement extends IT management expertise and offers fresh perspective to IT organizations in Asia Pacific
BOULDER, Colo. and SYDNEY, Australia, Aug. 22, 2006, Enterprise Management Associates (EMA), the leading independent IT management research and consulting firm, and Hydrasight, a technology-focused analyst research and advisory firm based in Sydney, Australia, today announced an alliance that will offer a much-needed alternative for IT management research, analysis and consulting services to IT professionals throughout the Asia Pacific region.
Through the alliance, Hydrasight will offer access to EMA’s extensive library of IT management research and join with EMA to deliver IT management consulting services to commercial enterprises and government departments in Australia, New Zealand, Hong Kong, Singapore, Malaysia and other Asia Pacific markets.
“Organizations in Asia Pacific are becoming frustrated by the difficulty in gaining access to experienced industry analysts. Consolidation is making it harder to interact with analysts in a cost-effective and timely manner,” said Michael Warrilow, Hydrasight’s managing director. “The goal of Hydrasight is to expand the options available in the region, working with our clients in the way they prefer. We believe access to EMA’s research, analysis and consulting expertise will significantly improve our clients’ ability to make better decisions faster.”
Together with Hydrasight, EMA expands not only its global presence but its influence among enterprise IT professionals.
“After completing a project for a major telecommunications provider in New Zealand, EMA saw an opportunity to help other organizations throughout the Asia Pacific region manage their IT resources more efficiently and effectively,” said Dan Twing, EMA’s vice president of research and consulting. “We selected Hydrasight as our partner because of its experienced people, keen understanding of the research needs of IT professionals in this market, and demonstrated commitment to meeting those needs.”
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Hydrasight is a technology-focused analyst research and advisory firm created by a number of former META Group analysts. The firm serves the strategic information management needs of commercial enterprises, government departments, and technology vendors in the Asia Pacific region. The goal of Hydrasight is to make independent technology and business analysis more accessible to organizations. Hydrasight coaches and advises organizations on how to make better decisions faster by providing independent, objective, futuristic, and pragmatic advice to navigate real-world business and technology needs. The company was launched in 2005 and is headquartered in Sydney Australia. For more information, visit
www.hydrasight.com
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| About Enterprise Management Associates
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Founded in 1996, EMA is the only industry analyst and consulting firm dedicated to issues of IT Management. The firm conducts comprehensive, in-depth research and analysis on current and emerging concepts, issues, trends, strategies and resources. EMA consults with enterprise IT professionals to assess their organization’s current IT management infrastructure, skills, efficiency and effectiveness—making recommendations to improve productivity, maximize ROI, improve service quality and align IT operations with business strategy. In addition, the firm’s work with vendors and service providers gives it significant influence in the marketplace, reaching nearly 300,000 people each month. For more information, visit www.enterprisemanagement.com
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